The professional social media
The professional social media
The diverse crowd on LinkedIn makes it a huge resource in many respects – a resource we recommend you to use.
Below, we will explain to you what it is, and how you can use it as a student. We will also help you create your own profile and get started on LinkedIn.
What is the purpose of LinkedIn?
LinkedIn is all about sharing and engaging.
Unlike Facebook, on LinkedIn you do not have a personal "wall" where you can make status updates. On LinkedIn, your posts should share your knowledge, start a discussion, or reach out for other people’s knowledge. Therefore, LinkedIn asks you: "What would you like to talk about?" – as opposed to Facebook's question: "What’s on your mind?"
In this way, LinkedIn would like to encourage us all to not only share what we are thinking about right now, but to make submissions to our network, which suggests that people should respond to the post and not just give it a "like" or similar.
When you apply for a job, there is a good chance that the company will check your LinkedIn profile. It is therefore important that it is updated and that its content is well thought out.
Show what you can do and give something back
It is important that you both think about how you can get something from your network and to an even greater extent how you can give something to your network.
It does not have to be lengthy articles, but if you have insight into a particular (professional) field, by all means, share your knowledge. It is also an excellent way to make yourself noticed; if you are visible in a constructive, competent and helpful way, people are likely to remember it.
7 questions and answers about LinkedIn
Use LinkedIn actively. Join the debate to show your curiosity and skills. The more you take part, the more you gain. Don't be afraid to get in touch or ask questions. People who are on LinkedIn are there to network.
Guide get started on LinkedIn:
Create your own profile
We guide you through your profile in 7 steps below, so that it will be quick and easy for you to create a great profile.
All steps are illustrated and elaborated with an example from career counsellor André's own profile.
The advice below are just recommendations that you can choose to follow if they make sense to you. If you follow them, you're well on your way!
Guide to find inspiration for your options:
LinkedIn's alumni tool
With the alumni tool on LinkedIn, you can find other AAU students and alumni and, e.g., see what they do and where they work.
You can e.g. use LinkedIn Alumni to:
- Learn more about your options during and after your studies
- Be inspired by other people's career paths and ways to tell about them
- Find relevant organisations you can collaborate with during your studies
LinkedIn contains information on approx. 100,000 AAU profiles. With the alumni tool, you can therefore easily find and contact others with your education and expand your network.
You can filter your search by e.g. year, education, skills, and how you are connected. All search results are clickable, so what you click on will be added as a filter to your search.
Get started with LinkedIn's alumni tool
Go through the 5 steps in the guide below:
Get a guidance session with AAU Career
Throughout your time as a student at AAU, you can get free career guidance on everything to do with your career. You may be in doubt about what you can do with your education, how you can put your competencies into words, or perhaps you need professional eyes on your CV.